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Digitalization is a multifaceted endeavor that necessitates thoughtful planning, adaptation, and more than mere stakeholder approval—it requires a substantial investment in fostering a digital culture and continuous monitoring. It's crucial not to digitize simply for the sake of it; rather, define clear objectives. By following well-defined digitalization steps, significant outcomes can be achieved.
“The key message I want to convey – while state-of-the-art platforms are available, mastering these human and cultural aspects is the real challenge.”
Lebara, a longstanding and renowned brand in the MVNO market, has also joined the ranks of those undergoing digital transformation. Nabil Nazar, Digital Solution Architect at Lebara, shares valuable insights from this journey.